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Project Brief

Partnering with a women and minority owned construction company, our team led a full-scale rebrand that repositioned the business for growth in a competitive industry. From visual identity to digital infrastructure, I helped craft a cohesive brand system that reflected their values and ambitions.

Deliverables

new website
email blasts
vehicle wraps
merch
animated logo

Azul Cenote

HEX: #1E485F

C:

90

M:

69

Y:

73

K:

31

R:

37

G:

68

B:

92

Azul Cenote

HEX: #1E485F

C:

90

M:

69

Y:

73

K:

31

R:

37

G:

68

B:

92

Azul Cenote

HEX: #1E485F

C:

90

M:

69

Y:

73

K:

31

R:

37

G:

68

B:

92

Indigo Powder

HEX: #5D69B0

C:

71

M:

63

Y:

0

K:

0

R:

96

G:

105

B:

246

Indigo Powder

HEX: #5D69B0

C:

71

M:

63

Y:

0

K:

0

R:

96

G:

105

B:

246

Indigo Powder

HEX: #5D69B0

C:

71

M:

63

Y:

0

K:

0

R:

96

G:

105

B:

246

Mandarina Michoacán

HEX: #F47B48

C:

6

M:

59

Y:

73

K:

0

R:

232

G:

131

B:

84

Mandarina Michoacán

HEX: #F47B48

C:

6

M:

59

Y:

73

K:

0

R:

232

G:

131

B:

84

Mandarina Michoacán

HEX: #F47B48

C:

6

M:

59

Y:

73

K:

0

R:

232

G:

131

B:

84

Agave

HEX: #499FA2

C:

64

M:

24

Y:

34

K:

1

R:

97

G:

158

B:

164

Agave

HEX: #499FA2

C:

64

M:

24

Y:

34

K:

1

R:

97

G:

158

B:

164

Agave

HEX: #499FA2

C:

64

M:

24

Y:

34

K:

1

R:

97

G:

158

B:

164

Aster

HEX: #AB2877

C:

40

M:

95

Y:

25

K:

4

R:

157

G:

48

B:

116

Aster

HEX: #AB2877

C:

40

M:

95

Y:

25

K:

4

R:

157

G:

48

B:

116

Aster

HEX: #AB2877

C:

40

M:

95

Y:

25

K:

4

R:

157

G:

48

B:

116

Maíz Dorado

HEX: #FDD748

C:

3

M:

12

Y:

73

K:

0

R:

249

G:

217

B:

99

Maíz Dorado

HEX: #FDD748

C:

3

M:

12

Y:

73

K:

0

R:

249

G:

217

B:

99

Maíz Dorado

HEX: #FDD748

C:

3

M:

12

Y:

73

K:

0

R:

249

G:

217

B:

99

Logo

Client Background

WE Solutions specializes in delivering innovative solutions to elevate apartment and industry spaces through premier cleaning, renovation, and snow removal services. They are committed to a foundation that fosters excellence, community, transparency, dependability, and flexibility.

Vehicle Wraps

Strategic Design

When developing the updated vehicle wrap designs for WE Solutions, my priority was maximizing brand visibility across diverse contexts. Recognizing that their target audience includes large corporations, I considered how the vehicles could be easily identified from elevated vantage points, such as a second-floor office. To address this, I strategically incorporated the company logo onto both the hood and roof of the designs. Additionally, I carefully evaluated the placement of the logo and contact information to ensure legibility under real-world conditions such as snow accumulation in Colorado winters or mud exposure during renovation projects, so that brand recognition remains consistent and reliable in any environment.

Apparel

New Website

Choosing a Web Builder

For WE Solutions’ new website, I selected Wix Studio for its seamless migration capabilities, advanced SEO tools, and flexible design framework. The platform allowed me to establish a polished, structured layout while equipping the client with intuitive toolkits to manage content updates independently. This ensures they can keep their site current without compromising design integrity or relying on a designer for every change.

wesolutionsco.com

Email Blast

Also See…

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Prismic Designs LLC 2025

Prismic Designs LLC 2025